The content engine for real estate

Your listings. Your voice.Every platform.

One walkthrough video, a set of listing photos, or a quick brief, ScribeKast writes platform-native content across every channel you connect, formats it correctly, and holds it for your approval.

A person always publishes — never the AI.

ONE INPUT · PROPERTY WALKTHROUGH
Modern coastal home in Bronte at sunset, filmed for a listing walkthrough● REC 04:42
walkthrough-macpherson-st.mp44m 42s
ONE VIDEO → EVERY CHANNEL
DRAFTING LIVE
LinkedIn
X
Facebook
Instagram
TikTok
YouTube
WordPress
Threads
Pinterest

One walkthrough of a Bronte listing · the same story, reformatted native to every channel.

Built for real estate agents and offices.

ScribeKast is built for real estate and learns your brand voice: your suburbs, your listings, the way your office writes.

  • For one agent working on their own. Turn a listing walkthrough, a set of photos or a quick brief into ready-to-post content for every channel you connect. Your first 5 Kasts each month are free, then you pay per Kast.

    See Individual pricing →
  • For offices with two or more people. Everyone works in one workspace with your office's brand voice. Every post lands in one review queue, and you can require a second approval before anything publishes. $199/mo, unlimited users.

    See Agency pricing →
  • Head office writes a Kast once and pushes it to every office. Each office reviews it, edits it for their area and approves it before it goes out on their own channels.

    Talk to us →
How it works

From one input to ready to publish.

  1. 1

    Start a Kast

    A short brief, a walkthrough video off your phone, the listing photos, or an article you push in.

    BriefVideoPhotosArticle
  2. 2

    ScribeKast writes the story

    One story, reformatted native to every channel you connect.

    LinkedIn
    Long-form
    X
    Inside 280 characters
    Instagram
    Caption and hashtags
    Facebook
    A native post
    WordPress
    A full article
  3. 3

    You review

    Edit anything, toggle a channel off, and choose per post whether Instagram goes to the feed or your Story.

    FeedStory
  4. 4

    You approve. It publishes.

    Publish now or schedule it.

    Human approval before anything publishes
THIS WEEK'S IDEAS

You never start from a blank page.

Three angles worth posting this week, written for your market. Pick one, add a line of your own, and approve — or push your own article in and start from that.

What a strong auction day actually signals to sellers

Bidder numbers in Bronte are holding, sellers want to know what that means for their reserve.

Suggested outputs: Reel · LinkedIn · Blog
Start this Kast

Reading days-on-market before you set a price

36 days is the current Marrickville benchmark. Anything longer is a pricing conversation, not a market one.

Suggested outputs: YouTube · X · Blog
Start this Kast

Macpherson Street: what buyers ask at every open home

The five questions your agents answer on repeat, turned into one post that answers them first.

Suggested outputs: Instagram · Facebook · Threads
Start this Kast

Suggestions cost no Kast quota, raise no notification, and never enter your review queue.

Watch a VideoKast happen

Upload a walkthrough.
Every channel, native.

One clip off your agent's phone, transcribed and rewritten for every channel you connect. Instagram's caption with hashtags, LinkedIn's long-form, X inside 280 characters, TikTok's hook, YouTube's title and description. Each one previewed exactly as it will appear. A person always publishes — never the AI.

Input · Video upload
0:22
walkthrough-macpherson-st.mp40:22 · uploaded
Auto-transcribed
Auto-transcribed LIVE
[00:00] Hey, Sam Walker here from Walker & Co.
[00:03] And let me show you why this one's special.
[00:07] Five bedrooms, three baths,
[00:09] indoor-outdoor flow that just keeps going.
[00:11] Custom kitchen —
[00:13] that island is the heart of the house.
[00:15] Entertainer's dining,
[00:17] room for the whole family.
[00:18] Open Thursday five-thirty.
[00:20] Auction Saturday ten.
[00:21] Bronte. You'll want to be there.
✓ Transcript complete

Same video on every channel. Different words for each one, written to that platform's limit.

Facebook
0:58

NEW LISTING — and what a one. The listing agent walking us through a five bedroom, three bathroom Bronte home with the indoor, outdoor flow you've been waiting for. Custom kitchen, entertainer's dining, north facing yard. Open Thursday 5:30pm. Auction Saturday 10am.

267/5000▶ same video
Instagram
0:58

Bronte. 5 bed · 3 bath. 🏡 Indoor-outdoor flow, custom kitchen, entertainer's dining. Open Thursday 5:30pm. Auction Saturday 10am. #BronteRealEstate #EasternSuburbs #SydneyAuctions

181/2200▶ same video
TikTok
0:58

POV: your agent walks you through a Bronte family home where the kitchen island is bluer than the ocean down the street 🌊 Auction Saturday 10am.

145/2200▶ same video

…and the same video drafted natively for every other channel you connect

LinkedIn (Personal)LinkedIn (Company)XYouTube ShortsWordPressThreadsPinterest

One upload · words for every channel you connect · a person always publishes — never the AI →

PHOTOKAST

No footage? Your photos become the video.

ScribeKast turns a handful of listing photos into a pan-and-zoom listing video with captions and optional voiceover, then publishes it native to every channel.

YOUR LISTING PHOTOS · 6 IMAGES
Listing photo 1 of 6 — exterior1 / 6Exterior
Listing photo 2 of 6 — kitchen2 / 6Kitchen
Listing photo 3 of 6 — living room3 / 6Living room
order + crop stills .... ok
pan-and-zoom motion pass .. ok
captions + optional voiceover . ok
→ approval queue
INSTAGRAM
Pan-and-zoom Reel cut from the photo set, captions burned in
Reel · 9:16 · 32s
FACEBOOK
Native listing video plus a caption written for shares and enquiries
Native video · 1:1
LANDSCAPE 16:9
The same video, framed wide.
YouTube · your website
YOUR CAPTIONS
Every channel still gets its own written post from the Kast, ready for you to approve.
One approval, every channel

Try PhotoKast free: 2 videos a month on the free plan, 4 on Individual, 60 on Agency.

KAST MODES

Four ways to start a Kast.

However it starts, with words, a video, photos or the listing itself, it ends up as native content on every channel you connect.

Start with words

Standard Kast

Write a short brief or push an article in. ScribeKast turns it into a post for every connected channel.

PostsArticleThread
See how it works →
Start with a video

VideoKast

Upload one walkthrough of the listing. Every channel gets its own native cut and copy.

ReelChaptersStillArticle
See VideoKast →
Start with photos

PhotoKast

Upload the listing photos. ScribeKast orders, crops and captions them for each channel, or cuts them into a video.

CarouselPan-and-zoom videoStills
See PhotoKast →
Start with a listing

ListingKast

Enter the listing once. ScribeKast writes a post for every stage of the sales campaign, and you approve each one.

Coming SoonOpen HomeAuctionSold
See ListingKast →

A person always publishes, never the AI.

CANVA IMPORT

Design once in Canva. Publish everywhere.

Connect Canva and pick a design, multi-page supported. ScribeKast writes platform native copy around your artwork and distributes it. Your design workflow plugs straight in: no re-uploading, no copy-pasting. You design; we do the words and the distribution.

YOUR CANVA DESIGN · 5 PAGES
PROCESSING
import 5 pages ......... ok
read design context .... ok
write channel copy .. ok
→ approval queue
FACEBOOK
5-page carousel + caption written for shares
Carousel · 5 cards
LINKEDIN
Document post with professional framing copy
Document · 5 pages
X
Lead image + one sharp post pointing to the full piece
Single post
Every channel you connect · zero crossposts

Every platform gets its own format.

Not one post pasted everywhere. The same listing, reshaped for the length, shape and tone each channel rewards.

One Kast · BronteYouTube
Bronte listing home, exterior▶4:42
Inside Bronte | 4-bed coastal home, 200m to the sand0:00 The street · 0:42 Living · 1:30 Kitchen · 2:55 The deck
Shape16:9
Length4:42
CopyTitle, description, chapters

Human approval before anything publishes.

Social inbox · read and reply

Publishing is half the job.

Read and reply to comments from every channel in one place — no jumping between apps.

Inbox · all channels1 OPEN
AllFacebookInstagramXThreads
Sarah M.
"Can I book a viewing for Marine Parade this week?"
On: Marine Parade, Bronte
22m ago
Harbour & Co. PropertyReplied via ScribeKast

Absolutely — we have times Thursday 5:30pm and Saturday 10am. Want us to lock one in?

D. Nguyen
"Are offers coming in near asking price?"
On: Marine Parade, Bronte
38m ago
Harbour & Co. PropertyReplied via ScribeKast

We're seeing strong interest. Send us a DM and we'll talk you through where things are at.

@brix_invest
"Great post. Do you have the Q1 numbers too?"
On: Bronte Q2 market snapshot
1h ago
Harbour & Co. PropertyReplied via ScribeKast

We do — we'll send the Q1 Sydney numbers through in a DM.

jess.buys.sydney
"Is stamp duty relief still available for first-home buyers here?"
On: First-home buyer guide, Sydney
3h ago

Inbox · last 30 days

Comments collected312
Channels in one inbox4
Waiting on a reply1
Most-commented channel Instagram

Every reply is written and sent by a person. Nothing auto-replies.

Analytics

See what's working. Per Kast, per channel.

One Kast goes to every channel. ScribeKast shows how each version performed, with views, engagement and link clicks side by side, in one place.

Analytics

Results for Kasts published in the last 30 days.

0Kasts published
0Viewsfrom 4 of 5 channels
0Engagementsfrom 5 of 5 channels
0ScribeKast link clicksfrom 5 of 5 channels

YouTube Shorts

4 posts · 0 views · 0 engagements

Not in the totals. YouTube's rules keep its numbers separate.

Totals only add channels that reported a number. Reach isn't added across platforms, because the same person can be counted on each.

Channel mix

Facebook
0 views · 0 engagements · 0 clicks
Instagram
0 views · 0 engagements · 0 clicks
LinkedIn Company pageViews not reported by LinkedIn yet.
0 engagements · 0 clicks
X
0 views · 0 engagements · 0 clicks
Threads
0 views · 0 engagements · 0 clicks

Top Kasts

Ranked by views, then engagements, then clicks, in the last 30 days.

1Marine Parade, Bronte · walkthroughVideoKast
0 views · 0 engagements · 0 clicks
2Bronte market updateKast
0 views · 0 engagements · 0 clicks
3Bronte family home · photo carouselPhotoKast
0 views · 0 engagements · 0 clicks

Real numbers only

If a platform doesn't report it, we say so. We never show a zero we didn't measure.

Clicks you can trust

Every post gets its own tracked link, so you see which channel sent people to the listing.

Every Kast, one view

No logging into six apps to piece it together.

INGESTION & INTEGRATIONS · AGENCY

Push articles in. Approve posts out.

YOUR SYSTEMS

Anything that can send an article

Your blog or CMS, an automation, or a direct call to our API.

WWordPressZZapiernn8n{}API
All connect via the ScribeKast API.
SCRIBEKAST APPROVAL QUEUE

Every article becomes a drafted post for every channel you connect

RBA holds: what it means for Sydney sellersDRAFT
Rates on hold. Sydney sellers, here's the play.DRAFT
The RBA held again. Here's what that means locally.DRAFT
Human approval before anything publishes.
EVERY CHANNEL YOU CONNECT

Platform-native, on schedule

Approved posts publish in each channel's format, on your schedule, with your signature and UTM tracking.

POSITIONING

What ScribeKast isn't.

A scheduler.

Schedulers move your content around. ScribeKast creates it, then schedules it too.

Seat-based.

Pay for outcomes, not logins. Your whole team works in one workspace.

Credit-limited.

Agency is a flat $199/mo, unlimited Kasts. No meter anxiety.

An image generator.

We don't imagine images. We chart your numbers, and your photos come from your phone.

And never on autopilot. Human approval before anything publishes.

Data infographics

Your stats, charted and branded.

Put numbers in a brief and ScribeKast renders a branded infographic in your logo, your colours and your suburb, attached to the posts. We don't imagine images. We chart your numbers.

Your brief2 stats found

Q2 wrap for Marrickville

36 days on market, down from 52 a year ago. Angle: a tightly held suburb. Well-priced homes are still moving inside five weeks, and auction days are doing the work.

Suburb
Marrickville, NSW
Stat
Average days on market
Period
Q2 2026, as at Aug 2026
Data infographicOn ✓
Rendering your infographic
Your Agency
MARRICKVILLE · Q2
0days

Average days on market

▼ 16 days faster than Q2 2025
52
48
44
41
36
Q2 25Q3Q4Q1 26Q2 26
Auction-led · stock tightAs at Aug 2026
Attached toLinkedInInstagramFacebookXThreads

Your numbers only.

Every figure comes from your brief. Nothing is estimated or made up.

Your brand, every time.

Your logo, colours and suburb, set once in your brand settings.

Sized per channel.

Square, portrait or landscape, to suit where it's posted.

PRICING

Pay for outcomes, not seats.

Start free. Scale flat. Every plan publishes to LinkedIn, X, Facebook, Instagram, TikTok, YouTube Shorts, Pinterest, WordPress and Threads.

Prices in AUD · Cancel anytime

INDIVIDUAL
Free to start
then pay as you go

For solo agents and sole operators. 5 free Kasts every month, then $0.75 per Kast (drops as you scale).

  • ✓ 5 free Kasts every month
  • ✓ Then $0.75 AUD per Kast
  • ✓ AI content generation
  • ✓ PhotoKast: 2 videos a month free, 4 once you add a card
  • ✓ ListingKast: 2 listings a month free, 4 once you add a card
  • ✓ Data infographics — branded stat charts, auto-generated
  • ✓ Canva import — pull your Canva designs straight into posts
  • ✓ Social inbox — 1 channel see how it scales
  • ✓ 1 user
Start free
FeatureIndividualAgency
Users1Unlimited
Offices11
KastsUnlimited
Auto-scheduling✗✓
Custom AI voice✗✓
Data infographics✓✓
PhotoKast videos2 / month free (4 with card)60 / month
Canva import✓✓
Social inbox1 channelUnlimited
API access✗✓

The Social Inbox collects comments on your published posts in one place. Free includes 1 channel — paid plans connect all of them.

ScribeKast learns your agency's brand voice and connects one set of accounts. Part of a franchise network? Offices linked to a network HQ get Agency Franchise pricing. See franchise networks.

COMMON QUESTIONS

What is ListingKast and is it included?

ListingKast tracks a listing from coming soon to sold. At each stage (just listed, open home, auction, under offer, sold) it writes the posts for every channel from the listing details you entered. It never mentions a price. It's included on every plan with a monthly allowance, and each stage post counts as a normal Kast. A person always publishes, never the AI.

Record once. Publish everywhere.

One Kast becomes a platform-native post for every channel you connect. A person always publishes — never the AI.

Start a Kast — free